Google Zeitgeist tells us the “fastest rising” searches by comparing the number of searches for a term in 2010 to 2009. GZ notes the fastest rising in several categories, both globally and for the United States. GZ offers an interesting twist to year-end reviews, and provided me a chance to see how my own interests compare to the rest of computer-literate humanity. In other words, “Am I hip or am I Andy Rooney?”
Top 5 people searches in the United States were:
- Justin Bieber
- Wiz Khalifa
- Niki Minaj
- Christina Hendricks.
I know that Justin Bieber is a teen idol and that Regis Philbin touched Niki Minaj’s butt on his show. I don’t know the other three.
I knew the top 5 people in politics, and the number one search had a sexual edge.
- Nikki Haley, the new governor of South Carolina, was alleged to have committed adultery. Alleged sexual scandals always help with search popularity.
- Meg Whitman
- Scott Brown
- Rand Paul
- Marco Rubio.
Not on the list are the most famous politicians, (e.g., Obama), which makes sense because people already know as much as they want to know about them.
For the United States, overall, Apple Corporation scored big, occupying the number 1 and 3 spots with “ipad” and “iphone 4.” I, too, searched those in 2010. Maybe I’m not so fringe, after all. However, when I finish this post, I will look up the following on the top 10 list that I never heard of:
Globally, the “fastest rising” searches for 2010 were chatroulette, ipad, Justin Bieber, Niki Minaj, and friv.
Google Zeitgeist has many more categories for your end-of-year enjoyment at http://www.google.com/intl/en/press/zeitgeist2010/
My conclusion: “Hey, Andy! Is that rocking chair next to you open?”