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How The Web Makes Salespeople Lazy

I consistently receive between 150 and 200 emails a day – a large percentage of them attempting to sell me something. Most are easily disregarded – mass solicitations I shuffle off to the spam filter. But there are always five … Continue reading

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The History of Premium Vodka, Part Two – America

When Vladimir Smirnoff arrived in America with his old product and a new spelling for his name, the most popular spirits in the U.S. were all brown. And worse still, the imported vodkas that Americans had been exposed to were … Continue reading

Posted in Marketing, Sipping

The History of Premium Vodka, Part One – Russia

Vodka is the best-selling distilled spirit in the U. S today. And Smirnoff is the best-selling brand. I can now imagine many of my readers turning up their noses at the very thought of drinking anything other than an ultra-premium … Continue reading

Posted in Marketing, Sipping

More Census Advertising Insanity

I thought that the government sending a letter telling us they were sending us a letter was the pinnacle of Government waste – until a reader wrote to alert me that The Census Bureau was actually sponsoring a Nascar car … Continue reading

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Lessons From Los Lonely Boys And Keb Mo

One of The Bizzy Life’s favorite lawyers, Jeff Merrick, has a contribution today that has nothing to do with legal issues, but instead discusses concerts, online marketing, Keb Mo, and your favorite Los Lonely Boy’s song. Los Lonely Boys & … Continue reading

Posted in Marketing